During Art Week Tokyo, Swedish fashion label Our Legacy opened a new store in the Daikanyama neighbourhood, and invited Swedish-American artist Tobias Bradford to make work for the launch. The show, titled Reality and Simulation, sets Bradford's practice against the brand's own cultural universe, in a space designed to read as part residence, part gallery and part shop.

The store occupies the second floor of a Brutalist building dating from 1969, keeping the structure's original character. Its labyrinthine layout blurs the line between private rooms and retail, and a lavatory recreated inside one of the fitting rooms, complete with a collection of vintage perfume bottles, adds to the domestic atmosphere. Swedish cultural objects, artworks and publications sit alongside references to punk and subculture.

Traditional Scandinavian folk costumes have been reworked with patches, pins, studs and fabrics, staging a conversation between heritage and disruption. Bradford's contribution includes Oro // worry, a 2026 work shown as an installation in the new space, placing his own imagery inside that mix of craft, music and street culture.

The opening reflects the ambitions of the label's creative director, Cristopher Nying, who has said he hopes the Tokyo outpost can play a small but meaningful part in the city's cultural life. A dedicated gallery area, modelled on the atmosphere of a museum shop, anchors the space. The project also shows how far the boundaries between fashion retail and exhibition-making have dissolved: a shop that borrows the atmosphere of a museum store, with a dedicated gallery area, opening its doors with an artist's installation rather than a product launch.